I recently got to take a trip with the family. On that trip we passed through a lot of cities and one place in particular caught my eye.
I'm not going to call out the city, because I'm convinced it could have happened just about anywhere, but I stopped at a Popeyes Chicken restaurant.
Apparently there's a new corporate promotion going on at Popeye's where you can "Eat for less than 4 dollars per person". This must be a big deal as there seems to be a large in store marketing campaign associated with it. I guess the corporate heads are attempting to adjust their marketing efforts during the recession as more families opt to stay home and cook rather than eat out. It seems like a pretty good idea, I mean, when it all boils down, eating a meal for less than 4 dollars is pretty cheap when you think about it, and the marketing guru's went all out to get your attention and let you know what an awesome deal they came up with for you. A good 25% or more of their in store promotions referred to it.
There was only one small problem with their ingenious plans. I guess to account for variances in costs, they allowed the franchise owners to price their own promotions.
So this is what I read in their store:
Eat for 4 dollars or less per person. 12 piece meal FEEDS 6 - $25.99
Thank goodness for public education.
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